K-array’s Sarah Puerini Talks Brand Presence and the Value of the In-Person Experience

Press
Written By Sarah Puerini

The Value of Experiencing K-array in Person

K-array’s distinctive approach to audio is often best understood in person. In this CE Pro interview, K-array USA Marketing & Communications Manager Sarah Puerini discusses the company’s growing presence in the U.S. market and why hands-on demonstrations remain central to connecting with integrators and designers.

Puerini also shares how K-array approaches trade shows, balances its residential and commercial markets, measures long-term brand impact and prepares to introduce new products to U.S. audiences.

Read the full interview on CE Pro to learn more about K-array’s approach to building relationships, demonstrating performance and growing its presence in the U.S. market.

Read the full article on CE Pro

Published: March 12, 2026

Sarah Puerini

Sarah Puerini is the Marketing and Communications Manager for K-array USA. She holds a degree in Fashion Merchandising and Management from the Fashion Institute of Technology in New York City.

With her background in fashion and business, Sarah brings a creative and strategic approach to her role at K-array USA. Her education from FIT has equipped her with skills in brand management, trend analysis, and consumer behavior that she now applies to the audio technology sector.

https://www.linkedin.com/in/sarahpuerini/
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